Tag: AdScanner
No more AdScanner
AdScanner, a television advertising analytics company, has changed its name and visual identity and continues to expand its business.
"Over the past years, AdScanner has...
How much do TV viewership measurment companies earn?
Measuring the viewership of television programs is a very specific niche and there are not many specialized companies that do this in the region....
HRT will again use viewership measurement via “peoplemeter”!
Croatian Radio and Television (HRT), after several years of ignoring the use of data to measure viewership through the so-called "peoplemeter", has decided to...
HRT boasts a record viewership of broadcast matches and events from...
The all-day program on HTV2, consisting of broadcasts of matches and special studio shows, attracts a huge number of viewers in the morning, and especially...
AdScanner boasted an increase in revenue, while its investors increase their...
AdScanner, a marketing startup that provides big data solutions for the new generation of TV business models, announces the successful closing of a Series...
Šveb signs his first decision!
Robert Šveb, the new general director of HRT, had his first working day yesterday. And he did not wait but signed his first decisions....
AdScanner gets a new investment injection
AdScanner has raised additional capital that will be directed to expand in the global market.
Namely, after the successful 1st quarter of 2021, in which revenues...
Television ratings in the households of everyday YouTube users from 15.3.-21.3....
We have reached the end of this cycle of weekly TV viewing analyzes that we receive from AdScanner. Last week, we published viewership data for...
Television ratings in households with incomes exceeding 2,400 euros from March...
We continue to publish weekly TV ratings, which we receive from AdScanner. Last week we published data for the region of Istria-Kvarner-Gorski Kotar-Lika, and today we...
Television ratings in the region Istria-Kvarner-Gorski Kotar-Lika from 1.3.-7.3.2021 (6)
We continue to publish weekly TV ratings, which we receive from AdScanner. Last week we published data for the region Central Croatia, and today it is...