Tag: HURA
HRT will again use viewership measurement via “peoplemeter”!
Croatian Radio and Television (HRT), after several years of ignoring the use of data to measure viewership through the so-called "peoplemeter", has decided to...
We haven’t had anything for years, and now all of a...
An incredible development of the situation in the Croatian media and advertising market is happening these days. After the local branch of IAB Global Network...
Is the Television Measurement Association Sleeping?
The Television Measurement Association (UMTG), founded on June 6, 2019, by HRT and commercial televisions RTL Croatia, Nova TV, and the professional association of market communications HURA, is quite...
Read first! UMTG appointed an executive director
The Television Measurement Association (UMTG), founded by the commercial televisions RTL Hrvatska, Nova TV, and the professional association of market communications HURA, decided at the online assembly...
Looking back; Forget 2020 as soon as possible! (1)
On the first day of the New 2021, we bring you a recapitulation of the most important events in the media and telecom industry published on...
Battle for a billion kuna!
The general public can hardly see the media conflict that has recently flared up after the expulsion of HRT from the Association of Television Measurement Measurements (UMTG),...
Weissmann and Cuculić at the helm of UMTG
At the assembly of the Association of Television Measurement (UMTG), founded by the commercial televisions RTL Hrvatska and Nova TV, the public RTV service...
UMTG connected HRT, RTL, NOVA TV and HURA
And it happened! HRT, RTL, Nova TV and the Croatian Association of Communications Agencies - HURA, have established the first Joint Industry Committee (JIC) in Croatia, the foundation of...
Interesting HURA’s viewpoint on audience measurement
For the Media Daily, the hot summer means putting effort to bring more comprehensive public debates on changing the model of electronic viewing and...
First among the 25 best regional agencies for commercial communications is...
All market communications agencies from the region were invited to apply their projects by September 1st, 2018 for the BalCannes revue, which will be...