Tag: Valicon
SloveniaDigital advertising accounts for more than half of total investment
The share of the advertising budget that companies allocate to digital advertising already reaches 52 percent of the total investment in advertising, according to...
Radiometry is no longer done by the Media pool, a new...
As of January 1, 2021, the measurement of the listenership of radio stations, Radiometry, is no longer performed by the Media pool agency. As they informed...
How much Slovenians use social networks and applications?
With a survey on the use of social networks and chat services in Slovenia in 2018-2019, market research firm Valicon explored the "habits" of...
Bosnia and HerzegovinaHayat television accused hard the Audience Measurement
In a harsh press release, Hayat television with all available verbal means embarked on Audience Mesaurement (AM) from Sarajevo, the only authorized Agency to...
